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ʻO ke ala a A24 i ke kūʻai aku ʻana i nā Viral no 'Hereditary' kahi mea liʻiliʻi

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A24

I kēia manawa, ua like ka nui o nā "hype-trains" me nā kiʻi ʻoniʻoni "weliweli loa i hiki ʻole i nā kānaka ke hoʻopau iā lākou." He maalea kālepa kēia i kū ma kahi o nā makahiki, a ʻaʻole i hemo ke kiʻi ʻana i ka lehulehu e ʻākoakoa i ka lehulehu i ka weliweli mua loa.

ʻOiai aia kekahi mau hoʻolālā kūʻai e hoʻolaha i waho o nā hoʻolaha ma loko o nā pale kamepiula a me nā kīwī, manaʻo maikaʻi ʻia e ʻōlelo he mau hoʻolaha ʻoiaʻiʻo noho me ʻoe. ʻO kēia, a hiki i ka wā i hoʻokumu ai ʻo A24 i kā lākou hoʻolaha pāʻoihana viral hou me kā lākou kiʻi ʻoniʻoni weliweli loa, ʻO ke kuleana.

Nā A24's ʻO ke kuleana hoʻomaka mua ʻia ma SXSW i kēia pule i hala iho nei, me nā loiloi e kū ana i ka pūnaewele e hoʻomaikaʻi ana i ka weliweli weliweli, a me ke kiʻi ʻoniʻoni e ʻike maikaʻi ʻia ana ma waena o nā mahalo nui ʻia.

Eia nō naʻe, ʻoiai mahalo ʻia ka mahalo e A24, makemake ka studio e hoʻouna i kekahi mau hiʻohiʻona chillingly mau loa ma waho o nā loiloi. Akā pehea lākou e hana ai i kēia? Hōʻike ʻia e Kalapu AV, Hoʻoholo ʻo A24 e hoʻolaha i ke kiʻi ma hope koke o kāna kuhina nui ma SXSW ma ka hoʻouna ʻana i nā pēpē petit, unnerving, unsettling e koho i nā mea nānā.

Mahope iho o ka po o ka ʻO ke kuleana Kuhina Nui, ua wehe nā mea nānā i ko lākou mau puka e loaʻa i kēia mau mea liʻiliʻi liʻiliʻi, hellie, e noho ana ma luna o nā ʻanuʻu o ka puka. Ua hele pū nā pēpē me nā lepili a me nā lepili i kākau ʻia me nā inoa o nā mea nānā, me "E mālama ʻoe iaʻu?" Ke hoʻolaha nei nā kiʻi o nā pēpē i ka "Twitter-sphere," akā me he mea lā he nui aku nā mea i ka waihona ma mua o nā mea i hoʻouna ʻia.

Ua hoʻouka ʻo A24 i kahi kiʻi i kā lākou twitter e hōʻike ana i kā lākou hōʻiliʻili o nā pēpē wahie-nightmare, kekahi o nā tweets e ʻōlelo nei "e hōʻiliʻili iā lākou āpau."

ʻOiai ʻaʻohe mea hōʻoia e pili ana i ka pili o kēlā me kēia pēpē i ke kiʻi ʻoniʻoni, a i ʻole inā e hoʻouna ana ʻo A24 i nā kiʻi ʻoniʻoni ʻē aʻe, kū i waho kahi pēpē e pili pono ana i ʻO ke kuleana.

Ua loaʻa iā Barry Jenkins kahi pēpē ma hope o kāna nānā ʻana i ke kiʻi ʻoniʻoni, a ʻoiai kēia he kuhi, kū i waho kāna pēpē i waena o ke koena no kekahi kumu.

He pilina ʻo Jenkins 'me A24 mai kāna kiʻi ʻoniʻoni Moonlight ua hāʻawi ʻia e ka ʻoihana, akā pili kēia i ka hoihoi i kēia pēpē kikoʻī. ʻO ka pēpē Jenkins 'i kau ʻia he manu me nā ʻēhe o nā ʻiʻo o ke kai, kahi poʻo manu ʻoki, a me nā ʻāpana gula-ish i hoʻonohonoho ʻia ma ke ʻano e like me ka lauoho lauoho.

No ke aha e kū ai kēia ma muli o ka lumi o ke kaikamahine i ka trailer, e hōʻike ana i ka plethora o nā mea hoʻonani ʻia o nā manu, a me kahi hiʻona e haki ai kahi manu i ka puka aniani o kāna lumi papa a laila ukali ʻia e ka hiʻohiona o kona ʻokiʻoki ʻana iā ia me nā ʻūpā. Hiki ke hoʻohālikelike nā lei-lauoho i ke ʻano o ke ʻano o ke kaikamahine a me ka lauoho makuahine (ʻo ka lauoho lauoho o ke kaikamahine he hoʻoilina, i kēia hihia).

Inā paha e hoʻomaikaʻi kēia pēpē kikoʻī i ka hoʻohanohano ʻana i nā kikoʻī liʻiliʻi i ke kiʻi ʻoniʻoni, a inā i hoʻouna ʻia iā Jenkins 'ma muli o kāna hui ʻo ia (ʻoiaʻiʻo) he kuhi, akā ua hōʻoiaʻiʻo ka mākaʻi viral i kona pono no A24 a me kā kiʻi ʻoniʻoni.

No ka poʻe i "maʻi", e kēia kūʻai ʻana aku i ka viral, a laila he mea nui e ʻike ʻO ke kuleana e hoʻokuʻu ʻia i nā hale kiʻiʻāina ma ka ʻāina āpau ma Iune 8th o kēia makahiki.

Makemake wau e ʻike hou e pili ana ʻO ke kuleana, pono ʻoe e heluhelu pono i kā mākou loiloi iā ia mai ke kuhina nui SXSW! Eia nō naʻe, inā makemake ʻoe e hele i loko o ke kiʻi ke makapō loa, akā makemake i nā nūhou pili ʻo A24, e nānā i kā mākou ʻatikala ma A24 e kūʻai ana i ka palapala hoʻoweliweli e pili ana i ka moʻolelo pōkole kaulana no "Poki Kanaka."

Sources: Kalapu AV

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